


Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
To embed a Youtube video, add the URL to the properties panel.
To embed a Youtube video, add the URL to the properties panel.


andre rush Copy
Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”








Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
This is a trial. Built with love, just for fun — and okay, maybe a little flex.
Oh, and by the way… Yep, we designed that thumbnail and edited the video too!
Oh, and by the way… Yep, we designed that thumbnail and edited the video too!


Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
andre rush Copy






Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Why did this work?
Why did this work?
Taps into relatability + surprise (audience loves seeing outsiders experience their country)
Steal these lessons.
Steal these lessons.
Keeps it about the viewer’s question too: “what’s it actually like there?”
Steal these lessons.
Steal these lessons.